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Import and Export Business Tips Article:

7. Use customs brokers. "Small businesses attempting their own paperwork can run into delays at borders. If you make a mistake, you can be fined," said Henzel. "A custom broker's service is well worth the fee you pay."

8. When exporting, understand that there is no one solution to shipping and customs handling that will work in every situation. Every deal is different. Each company and each set of products will require a different set of services, or a combination of services. Engaging the services of a freight forwarder is one possibility. Freight forwarders arrange shipping and customs for goods going to other countries. "You have to shop for these services and do your research," Henzel explained. "Ask a lot of questions. It's no different than buying a piece of furniture. You shop around first."

9. Be familiar with Incoterms, as posted to the International Chamber of Commerce Web Site (http://www.iccwbo.org/index_incoterms.asp). Incoterms are standard trade definitions that dictate the shipping and payment responsibilities of each party. The two companies involved negotiate Incoterms for each deal. The best known Incoterms include EXW (Ex works), FOB (Free on Board), CIF (Cost, Insurance and Freight), DDU (Delivered Duty Unpaid), and CPT (Carriage Paid To). "You negotiate according to the Incoterms," Henzel said. "You decide who pays for shipping, who pays for insurance, etc."

10. Consult your bank for information about Letters of Credit, the most common form of payment when trading internationally. With a Letter of Credit, you minimize your risk because the banks assure that the goods are delivered before the money is exchanged. As an importer, a Letter of Credit reduces the risk of having to pay in advance for goods, or of paying for goods that are inconsistent with the product description in the Letter. As an exporter, you have the buyer's bank's assurance that you will receive payment provided you ship the goods as specified within an agreed-upon time.

11. Participate in Trade Missions. Consult your Board of Trade or local Chamber of Commerce to discover what is available.

12. Finally, look to the Web for information about international trade. Many web sites offer an array of information that you can access for no charge, including Henzel's site ( http://www.importexportcoach.com
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